April is shaping up as one of the best months for new car buyers in 2026, with manufacturers rolling out aggressive incentives to clear inventory ahead of mid-year model refreshes. Ford is offering up to $7,500 in combined rebates and financing deals on the 2026 Explorer, while Chevrolet has slashed Equinox EV pricing by $4,000.
Luxury buyers can find compelling offers as well. BMW is advertising 1.9% APR on the 2026 X3 lineup, and Lexus is bundling three years of free maintenance with any new RX purchase. Honda continues its loyalty bonus program, giving returning customers an additional $1,500 toward any new model.